The Question is not any more to know if it is useful ? The real question is to know: How to do it best ! Does somebody have an experience to share... Is your company ready/organized to handle this opportunity? FYI: people spend (only the leader per region) every month
- 223 Million of hours in the USA on MySpace
- 65 Million of hours on Bebo in Europe
- 156 Million of hours on Orkut in Latin America
- 90 Million of hours on Friendster in Asia
In 2008
- only 42% of grown-up people in the world knows what a social network is. (research realized on 13'000 people from 18 to 65 years old in 17 countries by Synovate).
- In the US, 25% of internet users are using a social network. (source Third Age and JWT Boom)
- about 500 Million people are registered and over 1 billion users are planned befor 2012 (source Strategy Analytics)
How To Develop A Facebook Page That Attracts Millions of Fans -
10 Facebook Page Strategies Every Brand Should Know Facebook Pages present a massive opportunity for brands to directly engage with their existing and future customers, even the occasional passer-by.
These tips are only the top 10 and there are many other lessons to be learned but this should serve as the ultimate starter guide for any brand/company looking to make their entrance into Facebook. http://www.linkedin.com/redirect?url=http%3A%2F%2Fwww%2Eallfacebook%2Ecom%2F2009%2F03%2Ffacebook-page-strategy&urlhash=vm0g&_t=tracking_disc